This case describes the journey of Sukyatno Nugroho, founder and owner of Es Teler 77, to success. Through hardships, failures and challenges, Sukyatno Nugroho had managed to bring Es Teler 77 brand across nation and overseas.
Case number: 111-0404-001
Course Major: Entrepreneurship
Related Topics: Entrepreneurial Management
Teaching Note Availability: Es Teler 77 [Teaching Note]